Privacy Policy

Yugantar Shop Effective Date: 13 May 2026 Last Updated: 13 May 2026

1. Introduction

Welcome to Yugantar Shop ("we", "our", or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or mobile application (collectively, the "Platform") and make purchases from us.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our Platform.

2. About Us

Yugantar Shop is an e-commerce storefront based in India, serving customers across India. Our Platform is powered by Saleor, an open-source e-commerce framework.

Contact: 📧 support@yugantarshop.com

3. Information We Collect

We collect the following categories of personal information:

3.1 Personal Identification Information

• Full name
• Email address
• Phone number
• Billing and shipping address

3.2 Payment Information

• Payment card details (card number, expiry, CVV) — processed securely via Razorpay and never stored on our servers
• Transaction IDs and payment status

3.3 Location Data

• Delivery address and pin code
• IP-based approximate location for fraud prevention and regional pricing
• GPS location (only if explicitly granted on our mobile app)

3.4 Browsing & Purchase History

• Products you view, search for, and add to cart
• Order history and purchase records
• Wishlist and saved items
• Session data, cookies, and device/browser information

3.5 Automatically Collected Technical Data

• IP address
• Browser type and version
• Device type and operating system
• Referral source and pages visited
• Time and date of visit

4. How We Collect Information

We collect information:

• Directly from you — when you register, place an order, fill out forms, or contact us
• Automatically — via cookies, log files, and tracking technologies when you use our Platform
• From third parties — payment processors, shipping partners, and analytics providers (see Section 7)

5. How We Use Your Information

We use the information we collect for the following purposes:

PurposeLegal BasisProcessing and fulfilling your ordersContractual necessityManaging your accountContractual necessitySending order confirmations and updatesContractual necessityProcessing payments securely via RazorpayContractual necessityDelivering products via shipping partnersContractual necessityCustomer support and resolving disputesLegitimate interestPreventing fraud and ensuring securityLegitimate interestPersonalising your shopping experienceLegitimate interest / ConsentSending marketing emails and offersConsent (you may opt out at any time)Analysing usage for platform improvementsLegitimate interestComplying with legal obligationsLegal obligation

6. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Platform.

Types of Cookies We Use:

• Essential Cookies — Required for the Platform to function (e.g., cart, session login). Cannot be disabled.
• Analytics Cookies — Help us understand how visitors interact with our Platform (e.g., Google Analytics).
• Marketing Cookies — Used to deliver relevant advertisements and track campaign performance.
• Preference Cookies — Remember your settings such as language, region, and wishlist.

You can control cookie preferences through your browser settings. However, disabling essential cookies may affect Platform functionality.

7. Sharing Your Information with Third Parties

We do not sell your personal information. We share your data only with trusted third parties as described below:

7.1 Payment Gateway — Razorpay

Your payment information is transmitted securely to Razorpay for processing. Razorpay operates under its own Privacy Policy and is PCI-DSS compliant. We do not store your full card details on our servers. 🔗 Razorpay Privacy Policy

7.2 Shipping & Logistics Partners

We share your name, contact number, and delivery address with our logistics and courier partners solely to fulfil and deliver your orders.

7.3 Marketing & Analytics Tools

We may use third-party marketing and analytics platforms (such as Google Analytics, Meta Pixel, or similar tools) that collect anonymised or pseudonymised data to help us understand user behaviour and run advertising campaigns. These tools are governed by their respective privacy policies.

7.4 Legal Authorities

We may disclose your information if required to do so by law, court order, or government authority, or when we believe disclosure is necessary to protect our rights, prevent fraud, or ensure user safety.

7.5 Business Transfers

If Yugantar Shop undergoes a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you before your data is transferred and becomes subject to a different privacy policy.

8. Data Retention

We retain your personal data for as long as:

• Your account is active on our Platform
• It is necessary to fulfil the purposes outlined in this policy
• Required by applicable Indian laws (e.g., the IT Act, GST regulations require transaction records for a minimum of 8 years)

After the retention period, data is securely deleted or anonymised.

9. Data Security

We implement industry-standard technical and organisational measures to protect your personal information, including:

• HTTPS/TLS encryption for all data in transit
• Secure servers with access controls
• Razorpay's PCI-DSS compliance for all payment data
• Regular security audits and vulnerability assessments
• Restricted employee access on a need-to-know basis

However, no method of electronic transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

10. Your Rights

As a user based in India, you have the following rights under the Digital Personal Data Protection Act, 2023 (DPDPA):

• Right to Access — Request a copy of the personal data we hold about you
• Right to Correction — Request correction of inaccurate or incomplete personal data
• Right to Erasure — Request deletion of your personal data (subject to legal retention requirements)
• Right to Grievance Redressal — Lodge a complaint with our designated Grievance Officer
• Right to Withdraw Consent — Withdraw consent for data processing activities that are consent-based (e.g., marketing communications) at any time

To exercise any of these rights, please contact us at: support@yugantarshop.com

We will respond to your request within 30 days.

11. Children's Privacy

Our Platform is not intended for children under the age of 18. We do not knowingly collect personal data from minors. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately at support@yugantarshop.com and we will take steps to delete such data.

12. Third-Party Links

Our Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policy of every website you visit.

13. Marketing Communications

If you have opted in to receive marketing communications from us, we may send you emails, SMS messages, or push notifications about new products, offers, and promotions.

You can opt out at any time by:

• Clicking the "Unsubscribe" link in any marketing email
• Contacting us at support@yugantarshop.com
• Updating your notification preferences in your account settings

Opting out of marketing communications will not affect transactional communications (e.g., order confirmations, shipping updates).

14. Grievance Officer

In accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023, we have appointed a Grievance Officer for any concerns or complaints regarding the processing of your personal data.

Grievance Officer Yugantar Shop 📧 support@yugantarshop.com

We will acknowledge your grievance within 48 hours and resolve it within 30 days of receipt.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will:

• Update the "Last Updated" date at the top of this policy
• Notify you via email or a prominent notice on our Platform

Your continued use of the Platform after any changes constitutes your acceptance of the updated policy.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to us:

Yugantar Shop 📧 support@yugantarshop.com

We are here to help and will respond within 2 business days.

This Privacy Policy is governed by the laws of the Republic of India, including the Information Technology Act, 2000, the IT (Amendment) Act, 2008, and the Digital Personal Data Protection Act, 2023.